ABOUT THE COURSE

The entrepreneurship course has as general objectives the training of the entrepreneur capable of developing business models, reflecting on its viability and applying the knowledge developed in the construction of business plans that prove to be viable in all aspects of marketing.

In addition, offering subsidies so that intrapreneur can develop innovative processes that lead the company to better results. It will also contribute to the improvement of the micro and small business owner, providing opportunities for the development of skills to improve their business and, finally, it will form social entrepreneurs who will create innovative projects and processes that lead to the common good.

In this sense, the specific objectives of the course in question, wish to provide the egress:

• Develop scientific and technological knowledge for excellent professional performance and collaboration for building an equitable society;
• Contribute to the development and use of the most advanced technologies and research in areas of innovation, consolidating policies for inclusion and human development;
• Develop professional technological skills, general and specific, for the management processes of small and medium-sized companies and meeting organizational needs;
• Provide an understanding and assessment of the social, economic and environmental impacts resulting from the production, management and incorporation of new technologies and new management practices for small and medium-sized companies;
• Encourage the development of entrepreneurial capacity and understanding of the technological process, in its causes and effects;
• Promote the ability to continue learning and to keep up with changes in work conditions, as well as promoting the continuation of studies in postgraduate courses;
• Educate for the exercise of citizenship.

TARGET AUDIENCE

The profile outlined for the graduate is defined under 4 aspects:

Entrepreneur: in FILLION's proposal (1999, p. 19) he would be “a person who imagines, develops and realizes visions”. The entrepreneur will be able to develop a new business with a focus on innovation, based on a business model that proves to be viable in all aspects. He will be able to understand the macro and micro environmental variables, directing the new business to achieve the established goals. You will be able to put into practice new ideas for goods and services;

Small business owner: refers to the entrepreneur who already works, but does not have the necessary skills to develop and scale your business. Search for information and training to envision new opportunities and better prospect the market where it already operates. It is easier to make mental "triggers", combining theory with practice.

Intrapreneur: he is the employee of a company that has a restless spirit and identifies new business opportunities, but has not satisfactorily developed the knowledge necessary for decision making and the processes that lead to innovation. It seeks technical support to its ideas in order to structure them better and in a more appropriate way.

Social entrepreneur: identifies “vacuums” in government actions and acts significantly to achieve objectives that aim to meet social demands of any nature. Driven by the sense of citizenship, he wants to know the entrepreneurial process and its structure in order to make his projects tangible.

PAYMENT CONDITIONS

Monthly payments of R$ 339,00 - Payments until the 10th.

BENEFITS

See program of discounts and financing scholarships. 

COORDINATION

Prof. Nilton Rogério Marcondes

START

2/3/2020

DURATION

2 years

SCHEDULE

Presential classes at Santa Cecília University, in Santos, on Tuesdays and Thursdays at night.

REQUIREMENTS

Registrations:

All registrations for UNISANTA courses must be made directly through the link in the upper right corner (vestibular.unisanta.br/ead).
Candidates who enroll in the “2nd degree” option will have their documents analyzed to take advantage of studies.
The analyzes are carried out exclusively by the pedagogical coordination of the course, at UNISANTA headquarters.